36Kr

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36Kr (Chinese: 36氪; pinyin: 36 Kè) is a publicly listed Chinese media company that focuses on technology and financial news. It also is a data provider for entrepreneurs and investors. It has been referred to as China's equivalent of TechCrunch. The origins of 36Kr can be traced to the new apps and gadgets tech blog written by Liu Chengcheng (刘成城), who was then a college student majoring in communication engineering at the Beijing University of Posts and Telecommunications. He then attended the University of the Chinese Academy of Sciences for a master's program in data mining. By late 2010, 19 writers were regularly contributing to Liu's blog. It was then that Liu met Wang Xiao, one of the founders of Baidu, at a university alumni party. Wang offered to invest 300,000 yuan in his blog with Liu eventually accepting the money. That year, Liu Chengcheng established 36Kr. Liu is a fan of Superman, who is from the planet Krypton.