V Live

V Live (stylized as VLIVE), sometimes referred to as V App, was a South Korean live video streaming service that allowed celebrities based in the country to broadcast live videos such as live chat sessions with fans, performances, reality shows and award shows on the internet. The service was available for streaming via web browsers on Windows, macOS, and Linux, as well as apps on iOS and Android devices. The company was launched by Naver Corporation in late August 2015, and transferred to Weverse Company on March 2, 2022. It was shut down after merging with Weverse on December 31, 2022. V Live was a medium in which Korean celebrities could reach a global audience and has allowed non-Korean speaking fans worldwide to intimately interact with their favorite Hallyu idols. There was an online community on V Live for fan translators who created foreign subtitles so that more people could enjoy the content worldwide. Translators were ranked by the number of lines that they have translated. The subtitling process was made user-friendly so that fans did not need any specific technical skills. Contests and events were held to encourage fan-subbing. For example, fan translators in the past had won V coins and video calls with their favorite idols. Because of fan translators, some videos had as many as 17 subtitle options. V Live had collaborated with RBW Entertainment Vietnam (a subsidiary of the Korean entertainment company) to produce a lot of Vietnamese-based shows. Moreover, V Live launched special mini-concerts called "V Heartbeat" to connect K-pop and V-pop stars. For their opening show they invited Winner to perform in Vietnam.